The Management and Marketing Department focuses on serving students seeking a high-quality education at an affordable price. While we are one of the largest majors at Westfield State University, we offer selective programs to students who desire individualized attention.
The variety of our concentrations prepares students to be successful and productive members of any organization they join, enables them to contribute to the greater good of society, and provides them a framework to continue expanding and learning throughout their personal and professional lives. You can concentrate on Entrepreneurship, Human Resource Management, or Sports Management. We offer cutting-edge classes in Digital/Social Media, Data Analytics, and Segmentation Strategies, among others. We are flexible enough to offer In-person, Hybrid, and Online degree completion.